I-Ad Technology

Bright House Networks' I-Ad technology allows you to create a viewer-interactive commercial. Cable subscribers who see your commercial can choose to Interact directly with your ad by pressing the A, B, or C button on their Bright House remote control. This allows you to survey viewers, or have them place an immediate request for additional information.

Video On Demand

Bright House Networks' state-of-the-art server-based Video On Demand system allows you to place a commercial of virtually any length in an “On Demand” environment for your customers to view at THEIR convenience! Your commercial or infomercial can be viewed by potential customers from the privacy of their own home through Bright House Networks cable using VCR like controls. Advanced Software applications also track the number of viewers that see your commercial on a weekly and monthly basis.

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